Audience duplication for parent-child resource pairs
US9948530B1 · kind B1 · utility
3Cited by
1References
17Claims
0Family size
Assignee
Inventors
Key dates
| Filing date | Dec 18, 2015 |
| Grant date | Apr 17, 2018 |
| Priority date | — |
| Expiry date | Dec 18, 2035 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q10/06
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
A combined reach can be determined for multiple resources. Usage data, including audience duplication data, is used to generate audience duplication measurements for pairs of the resources. A child-resource pair is identified, and the audience duplication measurement for that resource pair is modified. The modified measurement is used to determine a combined reach for the multiple resources. A report is also generated based on the combined reach.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.