Cross device tracking of e-commerce sales
US9972023B1 · kind B1 · utility
1Cited by
4References
39Claims
0Family size
Assignee
Inventors
Key dates
| Filing date | Nov 16, 2011 |
| Grant date | May 15, 2018 |
| Priority date | — |
| Expiry date | Nov 9, 2033 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/016
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
An e-commerce system is provided that tracks purchase transaction across multiple client devices. The e-commerce system stores hop information describing when a customer is exposed to a product of a vendor through an affiliate who advertises the vendor's products. The e-commerce system determines from the stored hop information which affiliate or affiliates to compensate for the sale of a product. This allows the e-commerce system to determine, after the sale, whether additional affiliates need to be compensated for the sale of the product based on the hop information.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.