Performance based content item ranking
US9996851B1 · kind B1 · utility
Assignee
Inventors
Key dates
| Filing date | Feb 3, 2014 |
| Grant date | Jun 12, 2018 |
| Priority date | — |
| Expiry date | Aug 12, 2036 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/0242
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for distributing content items are disclosed. In one aspect, a method includes accessing a scaling factor value and accessing a first page value range specifying at least a high page value and a low page value. A determination is made that a first ranking of content items based on the high page value does not match a second ranking of the content items that is based on the low page value. In response to determining that the first ranking does not match the second ranking, an updated first ranking and an updated second ranking are determined based on a second page value range. A determination is made that the updated first ranking matches the updated second ranking. Content items are distributed based on the updated first ranking.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.