Patent · US Active

System and method for linking video-game activation on consoles to connected television advertisement delivery

US12265982B2 · kind B2 · utility

0Cited by
2References
20Claims
0Family size

Assignee

Inventors

Key dates

Filing dateMar 31, 2022
Grant dateApr 1, 2025
Priority date
Expiry dateMar 31, 2042

Classification

  • Technology area (CPC A)Human Necessities
  • CPC primaryA63F2300/5506
  • WIPO fieldFurniture, games
  • WIPO sectorOther fields

Abstract

A system and methods are disclosed for linking video-game activation on gaming consoles to connected television (“CTV”) or over-the-top (“OTT”) advertisement delivery. This system and method are implemented in a tracking and linking platform that is configured to trigger a “postback” call or signal when a gaming application is activated via a console to solicit advertising. In some embodiments, a “postback” call or signal trigger when different events occur, for example, observing different levels of achievement attained by gamers, in-game purchases or the like.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.