System and method for adjusting the user cost associated with purchasable virtual items

US9799059B1 · kind B1 · utility

Assignee

• Aftershock Services, Inc. · US

Inventors

• Matthew Curtis · Clinton, US
• Kellen Christopher Smalley · Dublin, US
• Christopher Pitz · San Francisco, US
• Michael C. Caldarone · Palo Alto, US

Key dates

• Filing date: Sep 9, 2013
• Grant date: Oct 24, 2017
• Expiry date: Jan 23, 2036

Classification

• Technology area (CPC G): Physics
• CPC primary: G06Q30/0283
• WIPO field: IT methods for management
• WIPO sector: Electrical engineering

Abstract

A virtual space is provided to users via client computing devices where the user cost associated with purchasable virtual items may be adjusted. A game shop interface may be presented to users, comprising offers to purchase sets of one or more virtual items to the user. The associated user cost for the one or more sets of virtual items may be adjusted based upon a determination that the rate of purchase of and/or the revenue generated from the virtual items is more than a specified threshold from the average rate of purchase and/or average revenue generation rate.